DATA PROTECTION
We take the protection of your personal data seriously and process it in accordance with the applicable data protection laws of Switzerland. Personal data is collected, processed, and used only to the extent necessary for the operation of this website and the services offered.
Use of Analytics and Tracking Tools
Our website uses the following tools – subject to your explicit consent – to analyze and optimize our online presence:
1. Meta (Facebook) Pixel
This website uses the Facebook Pixel provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
The Pixel allows us to track user behavior after they click on a Facebook ad and are redirected to our website. This helps us evaluate the effectiveness of Facebook ads and optimize future advertising strategies.
The data collected is anonymous to us, meaning we cannot see any personal data of individual users. However, the data may be stored and processed by Facebook. Facebook may link this data to your Facebook account and use it for its own advertising purposes according to its data policy.
More information: https://www.facebook.com/privacy/policy
2. Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics uses cookies that enable an analysis of your use of the website. The information generated about your use of the website (including your truncated IP address) is usually transmitted to a Google server in the USA and stored there.
We use Google Analytics with IP anonymization enabled. This means your IP address is shortened by Google within Switzerland, the EU, or the EEA before being transmitted.
For more information on how Google processes data: https://policies.google.com/privacy
3. stape.io (Server-Side Tag Management)
We use stape.io, a service provided by Stape LLC, to handle server-side processing of tracking data. This allows us to manage and forward tracking data (e.g., to Meta or Google) in a privacy-conscious way without directly loading third-party scripts or unnecessary cookies on your device.
Integration is only carried out upon prior consent and helps improve loading speed and data security during tracking.
Consent Notice
The tools listed above are only activated if you give us explicit consent when first visiting our website (via the cookie consent banner). You can withdraw or change your consent at any time.
We do not share your personal data with third parties without your explicit consent unless required by law or necessary to fulfill contractual obligations.
You have the right to request information about the personal data we store about you, as well as to request its correction or deletion. If you have any questions regarding data protection, you can contact us at marco@alpflowstudios.ch.